Embracing Change: Our 'Old' New Child

We started this blog last January when our new baby, marketingyoursmallbiz.com,was born. He was a contentious kid, kept us up at night. A needy child was he.

We were thrilled when he took his first steps at nine months. But then came more work: following him everywhere, cleaning up after him, slapping band-aids on his knee when he fell. And he expected so much of us: burping, rocking, taking him every freakin' place we went. All he wanted was all our attention, all the time.

Standing in the background, alternating between silent glares and fitful outbursts, in ways only an overdramatic teenager could pull off, was Cat's Eye Marketing, our 15-year-old. We had raised her from her beginnings in Ocean Shores, Washington, to the overachieving child she is today, with 13 different awards to her name.

But she was not happy. We never had time to listen to her dreams, give her the praise she deserved. We were too busy taking care of her brother.

I bet you know where this is heading.

Taking care of marketingyoursmallbiz.com was an exhausting, but rewarding experience. We learned so much. The most important thing being, we missed what we loved most to do: working directly with solos and small biz owners to help them successfully brand and market their businesses. 

Meet Our Teenager 

After much soul searching we have decided to put our full energies and passions back into Cat's Eye Marketing, our 15 ½ -year-old marketing communications business. We are excited about offering exceptional print and web design, copywriting, photography, and other support to help you market in smart ways that improve your bottom line.

Five days ago, we launched our retooled website, www.catseyemarketing.com. You'll find samples of our work and helpful stuff, like how we can help you get more customers.  We'd be ecstatic if you would  leave a comment here at the blog and tell us what you think. 

Some good news: If you are signed up for Marketing Hotspots, our free marketing e-tip, you'll continue to receive it every Tuesday. What's more, we have now opened the archives to everyone, so you can access every single past issue as well. If you are not a subscriber and would like to sign up, just go to www.catseyemarketing.com and click on the e-tip button on the bar at the top of the page.

Bob and I are grateful for your support and want to thank you for taking the time to read our blog, as busy as you are.

Stop by again soon. We'll be unveiling lots of cool services from Cat's Eye Marketing and, of course, bringing you, our blog and e-tip readers, more tools and strategies to tell your story and get the sale.

Comments

[Valerie Farris]

Bob & Judy, congratulations on your new focus in your work lives! What a great reminder you had to focus on the work you truly love. Even better - you listened to your hearts! I hope all the best for you both AND for your moody teenager!

[Judy Dunn]

Valerie,

I'm honored you stopped by. We had quite a decision to make, all right. What's so refreshing is hearing all the affirmations, from solopreneurs like us who didn't go into business for security and sameness in life.

It's all about change. And for us, change is exciting—always has been.

Thanks for the good wishes. Bob and I treasure your friendship.

Judy

[Elizabeth Lee]

Changes in family are always hard. I hope that the refocus will be just what you and your business need to succeed.

CONGRATS

Elizabeth

[Judy Dunn]

Elizabeth,

Your stopping by means so much to us.

Most families struggle with two or more children. We had to make a choice.

Cat's Eye is back, going strong, and feeling a little smug. Thanks so much for your support!

Judy