It was a blurry, fast forward experience, my first BlogWorld.
I got to meet some of the people I have admired on the social media playground, including:
• my cyber-pal Cindy King, cross-cultural marketer, sales strategist and managing editor of Social Media Examiner
• the uber-smart, funny John Haydon, social media strategist for nonprofits
• Becky McCray, small town-small business social media expert and author of the popular Small Biz Survival blog
Most Quotable Lines
Information overload for sure. Sessions were buzzing and the networking was off the charts. I leave you today with just the most quotable lines:
Mari Smith, Facebook marketing expert, on 7 ways to measure your social media success:
1. Reputation Factor: What are you known for?
2. Influence Factor: Do people listen to you?
3. Engagement Factor: Are people talking to you?
4. The Reach Factor: Do you grow your platform organically?
5. The Expert Factor: Are other people interviewing you?
6. The Known Factor: Do other influencers refer to you?
7. Monetization Factor: What's your value
Brian Clark, founder of Copyblogger, on how to use social media right:
"You are selling you. Get other people to talk about you. That is what it means to be remark-able."
Sonia Simone, Chief Marketing Officer of Copyblogger Media, on the difference between your blog and your business:
"'Free' is not a business model and a blog is not a business. Blogging is an attraction strategy."
Darren Rowse, Australia's top blogger and founder of ProBlogger and Digital Photography School, on how much content you should give away:
"Give 90 percent of your stuff away and sell the remaining 10 percent. (That's the Bikini Marketing Strategy.) "
And, my post-BlogWorld news:
I came home from BlogWorld with two things: a wicked upper respiratory virus and an invitation to join the blogging team at the brand new site, For Bloggers, By Bloggers. I'm very excited!
Together, we hope to give you the blogging tips you need to help you maintain and grow a successful blog. If you blog—or are thinking about starting—come on over and join the conversation.
Comments